Visual Content Creation

Program Learning Outcomes

As a graduate, you will be prepared to reliably demonstrate the ability to:

  • Manipulate captured image content using software tools to produce finished work that reflects industry best practices.

  • Execute a plan necessary for the display of visual content that tells a story to evoke an intended emotional response from the audience.
  • Synthesize target audience feedback, when appropriate, in order to improve content that communicates an idea.
  • Develop a branding and promotion strategy, including an evolving visual portfolio, to enable career and business opportunities.

  • Create, edit and enhance images, sound and videos to create engaging visual content that reflects industry best practices.

  • Discuss the visual sources across time and cultures to increase awareness of contemporary visual literacy.
  • Develop a business plan that includes legal, financial and operational elements for creative entrepreneurial goals.
  • Build a strategic plan covering technical and/or creative elements to gain support from the client and target audience.

  • Produce content with limited resources to complete a project on time and on budget.